5 tricks to design the best outdoor signs
Designing effective outdoor signs is crucial for capturing attention and conveying information. R.J. Marx provides outdoor signs in Green Bay, Fond du Lac, Oshkosh, WI, Appleton, Neenah and surrounding regions.
These are five tricks to help you create the best outdoor signs:
- Keep it Simple and Clear:
Message Clarity: Ensure that your message is clear and concise. Passersby should be able to understand the sign quickly. Use simple language and avoid clutter.
Font and Size: Choose a legible font with a size that can be easily read from a distance. Consider the viewing distance and angle when determining the font size.
- High Contrast for Visibility:
Color Contrast: Use high-contrast color combinations to make the text and graphics stand out. For example, dark text on a light background or vice versa.
Readability: Ensure that there is enough contrast between the text and the background to enhance readability, especially in different lighting conditions.
- Select Appropriate Images and Graphics:
Eye-Catching Graphics: Use high-quality and relevant images or graphics that quickly grab attention. Ensure that they are visible and recognizable from a distance.
Brand Consistency: If the sign represents a brand, maintain consistency in imagery, colors, and fonts with the overall brand identity.
- Consider Visibility Factors:
Location and Placement: Understand where your sign will be placed and design accordingly. Consider factors such as the viewing distance, the speed at which people will be passing by, and any potential obstructions.
Lighting: If the sign will be viewed at night, incorporate lighting elements to enhance visibility. This could include spotlights, backlit elements, or reflective materials.
- Durability and Weather Resistance:
Quality Materials: Choose durable materials that can withstand the elements. Weather-resistant materials such as UV-resistant inks, waterproof coatings, and sturdy substrates will ensure the longevity of your outdoor sign.
Maintenance Considerations: Design with maintenance in mind. Outdoor signs can accumulate dirt and grime over time, so select materials that are easy to clean or require minimal maintenance.
Remember that outdoor signs are often the first point of contact between a business and its potential customers. By implementing these design tricks, you can create signs that effectively convey your message, attract attention, and stand up to the challenges of outdoor environments. Kindly call us without hesitation.